Salesforce Marketing Cloud Connector for Wordpress WooCommerce -The Salesforce Marketing Cloud WooCommerce Connector is an extension which connects Salesforce Marketing Cloud with WordPress WooCommerce.
It is enhancing features of e-commerce and CRM platform with the concept of service first approach. It enables you to sync categories, Products, Customers & Orders from WordPress Woocommerce to Marketing Cloud.
Salesforce Marketing Cloud Connector for Wordpress WooCommerce Features -
- Integrate eCommerce and Salesforce Marketing Cloud seamlessly.
- Sync user data and sales details to send transactional and promotional emails via Marketing Cloud instead of eCommerce System.
- Connector provides the power to retain more users via Marketing Cloud data-driven email marketing campaign including-
- New user welcome email and post-purchase thank you email.
- Predictive up-sell, cross-sell & hot combo emails based on order history.
- Automatic products recommendations based on the customer journey.
- Best customer rewards and various offers emails.
- Targeted coupon and discount offer that reaches the right users with the right offer via Marketing Cloud.
- Create automated campaigns via Marketing Cloud directly in journey builder using product, purchase, and user data sync from WooCommerce Store to Marketing Cloud Org.
Prerequisites at Salesforce Marketing Cloud end -
- You need to have API User enabled in the “user” section.
- Now, you have to set the Grant The User Access To The WebService role for the user.
- Required PHP Extensions-
- C- openssl
- Required PHP Version-
- 5.2.3 and above