Salesforce Marketing Cloud Connector for Magento 2

Salesforce Marketing Cloud Connector for Magento 2-The Salesforce Marketing Cloud Magento 2 Connector is an extension which connects Salesforce Marketing Cloud with Magento 2.

Get ready to avail unified synchronization between Magento 2 & Marketing Cloud. It is enhancing the features of e-commerce and CRM platforms with the concept of service first approach. It enables you to sync categories, products, customers & orders from Magento 2 to Marketing Cloud.

Salesforce Marketing Cloud Connector for Magento 2 based on a direct connection between the Magento2 and Salesforce Marketing Cloud to transfer the data. It means that no third-party servers are involved while transferring your data, preventing the risk of the data being compromised or lost.

Additionally, the code is open source, also allowing you to look into the code and make sure it fits your business security model, and customize the code if required with your business processes.

Please Note:To get the licence key for the configuration of the connector, you have to provide your Marketing Cloud SOAP WSDL and M2 host details.

Salesforce Marketing Cloud Connector for Magento 2 Features -

• Integrate eCommerce and Salesforce Marketing Cloud seamlessly.
• Sync user data and sales details which helps you to send promotional emails through Marketing Cloud platform instead of eCommerce System.

 

• Connector provides the power to get the customer, subscriber and order data in real-time which helps you to retain more users via Marketing Cloud data-driven email marketing campaign including-

 

• New user welcome email and post-purchase thank you email.
• Predictive up-sell, cross-sell & hot combo emails based on order history.
• Automatic products recommendations based on the customer journey.
• Best customer rewards and various offers emails.
• Targeted coupon and discount offer that reaches the right users with the right offer via Marketing Cloud.
• Create automated campaigns via Marketing Cloud directly in journey builder using product, purchase, and user data sync from Magento 2 Store to Marketing Cloud Org.