Salesforce Marketing Cloud Connector for PrestaShop-The Salesforce Marketing Cloud PrestaShop Connector is an extension which connects Salesforce Marketing Cloud with PrestaShop.

Get ready to avail unified synchronization between PrestaShop & Marketing Cloud. It is enhancing features of e-commerce and CRM platform with the concept of service first approach. It enables you to sync categories, products, customers & orders from PrestaShop to Marketing Cloud.

Salesforce Marketing Cloud Connector for PrestaShop based on a direct connection between the PrestaShop and Salesforce Marketing Cloud to transfer the data. It means that no third-party servers are involved while transferring your data, preventing the risk of the data being compromised or lost.

Additionally, the code is open source, also allowing you to look into the code and make sure it fits your business security model, and customize the code if required with your business processes.

Salesforce Marketing Cloud Connector for PrestaShop Features -

• Integrate eCommerce and Salesforce Marketing Cloud seamlessly.
• Sync products, customers, orders, categories and abandoned carts to Salesforce Marketing Cloud.
• Provide a dashboard view for all record data in one place.
• Sync Newsletter subscribers to the Salesforce Marketing Cloud.
• Sync user data and sales details to send transactional and promotional emails via Marketing Cloud instead of the eCommerce System.

 

• Connector provides the power to retain more users via Marketing Cloud data-driven email marketing campaign including-

 

• New user welcome email and post-purchase thank you email.
• Predictive up-sell, cross-sell & hot combo emails based on order history.
• Automatic products recommendations based on the customer journey.
• Best customer rewards and various offers emails.
• Targeted coupon and discount offer that reaches the right users with the right offer via Marketing Cloud.
• Create automated campaigns via Marketing Cloud directly in journey builder using product, purchase, and user data sync from PrestaShop Store to Marketing Cloud Org.