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      L’Heure Luxe is a Swiss-based watch company created after years of industry experience. During this time they learned a lot about the industry and products out there. They found that the latest trend in online watch brands was under-delivering on product quality, and the more popular Swiss Brands offered high quality yet at a premium price. LHeure Luxe wanted to be the brand that did things right by the consumer.


      First and foremost this new watch brand set out to produce watches that were of timeless styles, use high-quality materials, and deliver craftsmanship at a more affordable price – offering unrivaled value. L’Heure Luxe mixes traditional, premium Swiss watchmaking with the modern-day services you expect from an online brand.


      All their watches are produced and assembled by hand in Solothurn, Switzerland. Each timepiece comes with a 5-year warranty, plus LHeure Luxe has an established international network of repair technicians to ensure your peace of mind. Each watch purchased also comes with free shipping worldwide and 30-day return policy.

      Online Store Built on WooCommerce

      LHeure Luxe online store ( is made using the WooCommerce e-commerce platform. WooCommerce is a very popular online store management system that is developed on top of the WordPress CMS platform, it is basically a plugin for WordPress. Allowing anyone to create, customize, or convert their existing brick-n-mortar store into an online shop to sell products.

      WooCommerce Add Product

      WooCommerce is a free open source project, allowing anyone to customize and set up their store and also contribute to the global community. It offers numerous features:

      • E-commerce pages - Product, Cart, and Checkout pages
      • Secure payments by credit card and alternatives
      • Configurable shipping options, including flat rates and label printing
      • Integrate content and commerce across your site via modular blocks
      • Automated tax calculations
      • Google Analytics, MailChimp, and Facebook integration
      • Central store dashboard with key metrics, and more.
      • Choose a design, theme, template to suit your brand and industry.
      • Enhance your store with free and paid extensions: add features and integrate with local and global eCommerce web services.
      • Inspect and modify any aspect of the core plugin code.
      • Build on top of the REST API and webhooks.

      Products Available at Future Date

      An important advantage of an online store in-comparison to a physical store is that the customers can still come and visit your e-commerce site browse the entire catalog. With products not on stock, the sellers can list their products online and upload detailed descriptions with high-resolution images.

      Customers can have a look and even pay for the products even if they are not yet available to ship or ready to deliver. With pre-order, the merchants to take advance payment from the interested customers and deliver the item later.


      The reasons for a product not available right now can be many. There may be production cycle issues, shortage of supplies, limited production capacity, global crises, shipment delays, or any uncontrollable factors that may be beyond a merchant's responsibility.

      Besides that, pre-orders are also, used by retailers to analyze the market interest, before launching a new product into the market. Once the retailers understand the market demand, they can use the metrics to do marketing and promotional activities to induce sales.


      On LHeure Luxe online store, it allows the customers to view all the watches and buy them immediately using various payment methods. And for the watches which are not available, that too can be pre-booked or reserved by paying the price at upfront.

      To pre-order an item on LHeure Luxe, the customers simply add to cart and proceed to checkout, make the payment, and wait for the notification. Once the item is ready to ship, the customer gets notified on its email.

      Pre-Order Plugin for WooCommerce

      Since pre-order functionality is not available in the base WooCommerce store, you need a third-party plugin. Webkul offers many extensions and custom development for the WooCommerce platform. With Webkul's Pre-Order Plugin, WooCommerce merchants can now easily sell items even when they out-of-stock or not yet available to ship.

      WooCommerce Pre Order

      With the pre-order plugin, online store owners can send auto-reminders to all the customers at once whoever the pre-ordered item is in stock. Mention quantity for the pre-order items separately or set it to infinite. Display product availability date on the product pages.

      WooCommerce Pre Order

      Additionally, the Webkul's Pre-Order plugin for WooCommerce gives flexibility to the admin to decide how to accept payment - either full or spatial amount.


      L'Heure Luxe e-commerce website offers pricing in 7 main currencies and globally recognized payment gateways such as PayPal and Skrill. It offers to ship to anywhere in the US in 1-3 days and International orders take 5-12 business days.

      In the spirit of the Swiss watchmaking tradition, L'Heure Luxe commits to manufacturing all watches according to the official Swiss Made regulations – a label which stands for high-quality craftsmanship, technical know-how, innovation, and competence, as well as aesthetic values. In so doing, they not only strive to uphold the unrivaled reputation of Swiss Made watches but also aim at providing the consumer with the best choice of a high-quality timepiece.

      Disclaimer – Please note all the images and content used in this article belongs to their respective copyright owners. If you have any issues or complains related to this article, please send us an email to [email protected]

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