After the module installation, the admin needs to enable the Opencart Advanced SEO module status. In the module configuration, the admin can select which rich snippet properties to display on the search result page.

• Add a SEF Extension.
• Rich Snippets Status - Enable or Disable.
• Select Rich Snippets Properties - Yes or No.

Optimize web page speed with OpenCart Cache System that minifies, combine and compress CSS, JavaScript, HTML files. Also leverage from CDN integration, WebP image compression, and more.

The admin can provide search engine friendly (SEF) keywords for various web pages of the store. Instead of using variables or numbers, the admin can provide clean and easy to understand URLs for the pages. Improve the search process with OpenCart Advanced Search extension.

• Multi-language SEF keyword support.
• SEF keywords improve SERP ranking.
• The customer will be redirected to the updated URL even if the customer navigates to the previous SEF keyword URL.
• The customer can only navigate to the last 3 altered SEF URLs.

With one click of a button, the admin can generate the Sitemap file for the website. The sitemap file is used by search engine crawlers and users for navigating the pages of a website. The following options are available:

• Set update frequency - hourly, daily, weekly, monthly, yearly.
• Show web page modification date - none, server response time, custom date & time.
• Select priority for search bot crawling - auto or manual.
• The admin can generate the sitemap automatically via cron by running the respective command.

Create Robots.txt file for web crawlers and search engine bots. Mention the areas of the website which the web crawlers should visit and should not visit.

• Set the crawl delay rate.
• Disallow web page for crawling.
• Generate or update the Robots.txt file.

Create search engine friendly URLs for your store. There are lots of benefits of using SEO URLs as they are clean and easily readable by customers. The admin can create SEO URLs for the following pages:

• Category pages.
• Product pages.
• Manufacturers pages.
• Information pages.
• Auto-generate product SEO URL.
• Multi-language SEO URL support.

Meta information is information about a web page. The meta-information is visible on the search engine result page (SERP). The admin can provide meta-information for the product pages. Here are some of the features:

• Auto-generate Meta Title.
• Auto-generate Meta Description.
• Auto-generate Meta Keywords.
• View Analysis and Suggestions.
• Multi-language Support.

The Opencart Advanced SEO allows the admin to view the Google Snippet preview for the products. It shows how the product will look on the Google search result page. For mobile users speed optimization, also check OpenCart Google AMP and OpenCart Headless PWA.

• View Mobile version of Google Snippet.
• View snippet preview for other languages.
• Edit meta - title, description, keyword.
• Add the SEF keyword.

Create content for the Facebook Open Graph and Twitter Card for products. So whenever a user shares the product link, the information will be fetched automatically. The admin can edit the content and view the live preview of Facebook Open Graph and Twitter Card.

• Add title.
• Add description.
• Upload image.
• Multi-language support.

The admin can view the SEO Meter for analyzing the SEO of the products. It shows the rating scale with a percentage. The higher the percentage, the better will be the SEO.

• View suggestions for improving the SEO level.
• View analysis results when SEO is done perfectly.

This section will help the store owner to get the logs of the wrong SEF URL hit by the customer and alt image text if not available.

• The store owner can get the notification for every wrong SEF URL hit by the customer.
• The store owner will get the IP Address and the wrong directory.
• The store owner will get the logs of all the images whose ALT text is not added.
• The store owner can update the image Alt image text which will improve the SEO meter.

With Google announcing upcoming algorithm update on ranking factor, measurement, and page experience. The site owners are now guided with three key metrics (LCP, FID, CLS) that are essential for delivering a great user experience.

• Largest Contentful Paint (Loading) - It measures the time taken to show the main content element (such as a large image or text) to the user. This is useful to check page rendering time and loading performance.
• First Input Delay (Interactivity) - It checks how quickly a page responds to user interaction (such as clicking a link or tapping a button).
• Cumulative Layout Shift (Visual Stability) - It scores unexpected page layout shifts (such as - movement of text, link, button) during the loading phase.

Opencart  SEO Extension and Opencart Cache System offer various important features (WebP Image Optimization, Improve Lighthouse Page Performance, Minify & Combine CSS, JS, HTML files, CDN Loading, Leverage Cache). Helping to optimize your web store content and support upcoming 2021 Google Algorithm UX changes with Core Web Vitals.

Dondolo Shop - Based out in Kampala, Uganda, Dondolo does online and offline selling to individuals, companies, NGOs, and local & foreign government agencies.

It deals with mobiles, gadgets, computers, electronics, fashion, auto spares, and other categories.

Learn how a complete e-commerce marketplace solution is built for web, mobile & POS channels and also helping sellers to manage their physical stores.

Additionally, the hyperlocal marketplace system is integrated which enables local shop owners to sell products to nearby customers quickly.